It’s that time of year again – business license renewals. If your renewal cycle is based on the calendar year, you are probably sending out reminders to hundreds or thousands of business owners right now. There’s usually quite a bit of customer service involved in this program. Business owners often: Get confused about what they … Continued
We created a custom ChatGPT called Service Thing. It helps you write government services content that focuses on tasks and is easy to understand. Custom GPTs are currently only available to ChatGPT Plus subscribers. This will hopefully change in early 2024 and be open to everyone for free. Service Thing If you don’t have a … Continued
Generative AI can create content based on patterns it has learned from existing data. A prompt for generative AI is a set of instructions that tells it what kind of content to create. This post explains the steps for preparing a generative AI prompt you can use to create draft government service content. An action … Continued
A government website often feels like a firehose of information. It’s overwhelming to read long paragraphs of text, especially on your phone. Content editors struggle to keep things up to date, especially when the same information appears on multiple pages. Structured content is a way to organize and present information in a way that makes … Continued
Generative AI (gen AI) is a useful tool that can help you write draft content for your government website. At this point in time, you can’t completely trust it to write perfect and accurate content. But using it can save you time. There are several free gen AI tools available. The most common ones are … Continued
If you want a great government website, you need a strong vendor to support you. A good vendor: Understands the importance of content and make it easy for you to manage it Has a deep understanding and commitment to digital accessibility and security Always gets better Most local governments rely on a vendor to support … Continued
Website content is one of the first things someone interacts with when learning about your government service. It should be part of your local government customer service strategy. A service helps someone do something and an action page is like digitally holding their hand through the process. The information in your service inventory is a … Continued
People come to your website to accomplish tasks. They want or need to do something. This means interacting with your digital government services. Some of your services are digital government services. Some are in-person and many are somewhere in between. Regardless, people should be able to find out about all of your services on your … Continued
If your government website is like most, it has a lot of PDF documents. They outline steps to a process, answer frequently asked questions, provide checklists, list requirements. They are very common and they are a problem. Most PDFs are not accessible The best way to make a PDF accessible is to do so from … Continued
Plain language helps you convey complex information. Your readers understand and get what they need quickly, with fewer questions and less confusion. As a government, using plain language will help you improve your services, forms, and public information. Benefits of plain language: Helps people know what information means the first time they read it. Makes … Continued
