Category: Content

Clear and approachable local election content for candidates

There’s a big election in November. While the news focuses on the presidential election, you most likely have local ballot measures and open seats on your City Council. Our communities are stronger when more people run for local office. But getting people interested in running for City Council can be hard. The process can feel … Continued

How AI can help you stop wasting everyone’s time

Most people learn about your government services and programs online. They don’t typically start on your homepage – they start with a Google search. This now means, they start with Gemini. AI tools like ChatGPT, Gemini, and Perplexity are answering questions about your services. Are they getting them right? This depends on how good your … Continued

Plain language writing is a skill, and most governments don’t do it well

Information on your government website is the foundation of your customer service. If it’s easy to understand and accurate, you’ll save time and build trust. Government website projects typically focus on a new content management system and a new design. Content is often an afterthought. Departments are usually left on their own to manage the … Continued

Training: How to write better government content

Clear communications – for internal or public consumption – is at the heart of good government. Writing better content eliminates confusion, saves time and resources and delivers a better overall government experience. Department of Civic Things and ProudCity are proud to collaborate on new training to support local governments in plain language, both for online … Continued

How to write business license renewal website content

It’s that time of year again – business license renewals. If your renewal cycle is based on the calendar year, you are probably sending out reminders to hundreds or thousands of business owners right now. There’s usually quite a bit of customer service involved in this program. Business owners often: Get confused about what they … Continued

Try our custom ChatGPT to write government services content

We created a custom ChatGPT called Service Thing. It helps you write government services content that focuses on tasks and is easy to understand. Custom GPTs are currently only available to ChatGPT Plus subscribers. This will hopefully change in early 2024 and be open to everyone for free. Service Thing If you don’t have a … Continued

How to use AI to write content for a government service

Generative AI can create content based on patterns it has learned from existing data. A prompt for generative AI is a set of instructions that tells it what kind of content to create. This post explains the steps for preparing a generative AI prompt you can use to create draft government service content. An action … Continued

What is structured content (and why it’s important)

A government website often feels like a firehose of information. It’s overwhelming to read long paragraphs of text, especially on your phone. Content editors struggle to keep things up to date, especially when the same information appears on multiple pages. Structured content is a way to organize and present information in a way that makes … Continued

How to use generative AI to write government website content

Generative AI (gen AI) is a useful tool that can help you write draft content for your government website. At this point in time, you can’t completely trust it to write perfect and accurate content. But using it can save you time. There are several free gen AI tools available. The most common ones are … Continued

How to create an action page for a government service

Website content is one of the first things someone interacts with when learning about your government service. It should be part of your local government customer service strategy. A service helps someone do something and an action page is like digitally holding their hand through the process. The information in your service inventory is a … Continued

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